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ROAS Calculator
Calculate your return on ad spend and see how you compare against industry benchmarks.
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ROAS Benchmarks by Platform
Meta (Facebook & Instagram)
2x – 4x2.0x3.0x4.0x
Google Ads
2x – 8x2.0x4.0x8.0x
LinkedIn
1.5x – 4x1.5x2.5x4.0x
TikTok
1.5x – 4x1.5x2.5x4.0x
Twitter / X
1x – 3.5x1.0x2.0x3.5x
Pinterest
2x – 5x2.0x3.0x5.0x
Snapchat
1x – 3x1.0x2.0x3.0x